HONEYMOON TESTERS
WANTED: Luxury-loving couples available to globe-trot for six months and get paid to test out the most romantic wedding and honeymoon destinations around the world.
That is the want ad posted by Irish travel agency RunawayBrideAndGroom.com, in an irresistible “Ultimate Job” that has captured public imagination and is serving the travel industry as a brilliant marketing tool. “It’s been sort of crazy,” said Managing Director Rosemarie Meleady, describing the response to the new promotion.
The agency came up with the idea after seeing last year’s blockbuster “Best Job in the World” campaign in Australia. Now, more than 1,000 couples have already applied for the chance to be sent to resorts in Africa, Europe, Asia and the United States. Winners will be asked to blog about their experiences a few times a week “when they can get out of the hammock after sipping a glass of champagne,” Meleady said, and write for The Irish Times once a month. They will also be paid 20,000 euros (about $27,000) to live the life of luxury.
Hopefuls have until midnight tonight to apply for the “horrendous assignment” — as the company teasingly calls it — which starts mid-May.